3 Tools that Eliminate the Network Marketing Objection

If you’ve been in Network Marketing for any amount of time, you know that by far the Number One Objection people have to joining your business is the industry - Network Marketing. Prospects aren’t going to reject your offer because of your company or your products. They’re usually not even going to object to the cost of getting in, or the monthly autoship. It’s the business that turns them off. What’s the reason for this?

Most people don’t understand the concept of network marketing.

Maybe they’ve had a friend or relative that had a bad experience. Maybe they’ve had a bad experience themselves. (Though I’ve found that if someone at one time believed in the industry, they still do even though they might have failed at a previous company). Maybe they think it’s a “Pyramid Scheme”, not even knowing what that is. But you know as well as I do, this can be a deal breaker before you even get to mention your company.

I’d like to recommend three tools you can use to get past this objection, so you don’t even have to deal with it. Then, you can focus on the benefits of your company without the MLM objection looking over your shoulder. All three are effective, but different approaches. I suggest you check them all out and decide which one will work best for you. I use all 3 for different situations and prospects.

My first recommendation is Brilliant Compensation by Tim Sales.

One of the most sought after advisors, speakers, trainers and creators of content in the network marketing industry, Tim Sales’ signature training approach involves his ability to teach mastery of each component within the business. A self-made success story, Tim retired from network marketing a decade ago, but not before earning millions and developing a 56,000-person downline in 26 countries.

Brilliant Compensation is a no-hype, professional movie that explains how to evaluate a home-based business and how network marketing is a viable and real option for starting your own business. It’s available in different forms, but I like to use the online version. Click here to get more information about setting up your own website with the online version of the movie.

Another great resource is The 45 Second Presentation That Will Change Your Life by Don Failla.

Don has been helping people build their own successful home-based businesses for 39 years. He has sold over 4 million copies of "The 45 Second Presentation" in 24 languages, in addition to having his own highly successful network marketing organization.

The 45 Second Presentation is based on 10 “Napkin Presentations”, that you could presumably write out a coffee shop on a napkin. The way most people use the book, however, is to hand it to someone and ask them to read a one page introduction that invites them to think about what it would be like to “Own Their Life”. If they’re interested in learning more, you give them the book and have them read the first 5 chapters, and make an appointment to get back together with them the next day. Usually people will read the whole book, and receive a very compelling explanation of network marketing, and how powerful it is. From there, all you have to do is explain your opportunity. Click here for more information on "The 45 Second Presentation".

The third tool I recommend is The Perfect Business by Robert Kiyosaki, the well-known author of the bestselling “Rich Dad Poor Dad” series.

This CD is an interview of Kiyosaki, where he explains the “Cashflow Quadrant”, and how network marketing can be the perfect business for many people to retire rich. It’s very powerful because Kiyosaki is not a network marketer, but he does recognize and acknowledge the value of the industry. Click here for more information on this CD, and other tools by Robert Kiyosaki.

These are three fantastic tools that you can use to side-step the Network Marketing objection landmine. Let them do the dirty work for you!